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Technical SEO
If you want to improve the technical side of your website's SEO, then you should begin by looking at a number of important points, with reducing load time being particularly important. It's not necessary to carry out all the tasks at once, just make certain that your site isn't slow.
A quicker website will enhance the user experience and may help improve your search engine rankings; if your site loads slowly then visitors might leave quickly and the number of conversions could fall, so it is important to speed things up.
A good method of increasing speed is to optimize your images since images often account for a large portion of a website and so it's important to make sure they are well-sized and compressed.
You'll most likely need one or two plugins to make your site load more quickly and will have to obtain the correct licenses for them as well; meanwhile, ensure that your hosting provider supports good performance.
Although technical SEO is important, a website won't succeed if the content is poor, so you should ensure that your content is strong before concentrating on optimization.
Included in this plan:
- Page load time improvement
- Image optimization
- Static asset optimization
- Consultation about hosting companies